EPUNTO advises INTECO on its online communication strategy

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EPUNTO advisor to National Institute of Communication Technologies (Inteco) in the definition and implementation of its online communication strategyTo this end, it has carried out an analysis of the entity's situation in this field, identifying areas for improvement and proposing lines of action and priorities. Furthermore, he has conceptually designed his new website, "which has been successfully received by both internet users and his collaborators," he points out. Emilio del Prado, CEO of the technology consultancy, who points out that the information grouped on the site is “very large, so it is necessary to focus it more on the target audience with a reorganization that makes it more usable.”
Today, EPUNTO facilitates the transition Inteco In this area, the institute is moving towards a future model, in addition to helping lay the foundations for its internal management. “Faced with the new challenges of Web 2.0 communication, the institute must take advantage of all the opportunities available to it and maintain an image of modernity, security, and a focus on public service,” explains Del Prado.
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